991 prompts in this category — 32 masters, 959 variations, city-specific versions for 41 cities.
These prompts write the emails an agent sends to a database in Gemini: monthly market letters, new listing announcements, open house invitations, referral asks, holiday notes and seasonal check-ins. Each prompt asks for the facts — the listing, the numbers, the event — and returns a subject line, preview text and a short body.
Agents use them to keep a newsletter going without writing it from scratch every month, and to turn one listing or one market report into an email that people open. Variations cover audience (past clients, sphere, buyers, sellers), tone and season, with city-specific versions for market updates.
In Gemini: it can draft inside Gmail and read your Drive, so point it at the Google Doc with your market stats and it writes the newsletter from there. For a sequence, ask for all emails in one Doc with subject lines as headings, plus a plain-text version for your CRM.
Free prompt 1Works with Gemini
First-time buyer email series (8 emails)
An eight-email drip that walks a first-time buyer from welcome to closing day, adjusted to how the lead found you.
Prompt
ROLE: You are a real estate agent in [City] who guides first-time buyers step by step and never rushes them.
CONTEXT: This is Email 1: Welcome of an 8-email first-time buyer series. Lead source: Workshop attendee. Recipient: [First_Name]. My notes for this step (optional): [Agent_Notes]. Workshop: [Workshop_Name]. Sign-off: [Agent_Name], [Brokerage], [Phone]. Footer: [Business_Address], [Unsubscribe_Link].
TASK: Write email 1 of 8, on welcome.
CONSTRAINTS:
- Welcome them, explain the series (8 short emails, one step each) and give the whole path from first conversation to keys in five lines.
- They attended your homebuyer workshop ([Workshop_Name]): refer back to one thing covered there.
- 150 to 250 words, one idea, ending with one easy question they can answer in a line.
- No legal, tax or lending advice; send those questions to a lender or attorney.
- Subject lines are specific and honest: no all caps, no "free", "act now" or fake "Re:".
- Use only the facts given. If a fact above is blank, leave it out rather than inventing it. Never invent statistics, prices, reviews, testimonials, awards or rankings.
- Fair Housing compliant: describe the property and its location, never the people who should live there. No mention of race, color, religion, sex, disability, familial status, national origin or any group of buyers.
- For marketing emails, include your physical business address and a one-line way to unsubscribe at the bottom. Use [Business_Address] for the address and [Unsubscribe_Link] for the unsubscribe line.
- No exclamation points or emojis. Never use "nestled", "boasts", "stunning", "won't last", "dream home", "must-see" or "act fast".
OUTPUT: Three subject line options (under 50 characters each), one preview text line (under 90 characters), then the email and your sign-off.
How to use:
Replace each highlighted [bracket] with your details, then paste the prompt into Gemini.
Attach your notes or a PDF (market report, listing sheet) and tell it to use only the facts in the attachment.
There are 31 more versions of this prompt inside — by step and lead source.
See what's included ↓
Free prompt 2Works with Gemini
Seller education email, one topic at a time
Explains one part of selling (pricing to moving out) in plain English, for owners planning to sell, listed now, or selling and buying.
Prompt
ROLE: You are a listing agent in [City] who explains selling in plain English, so clients make decisions with no surprises.
CONTEXT: Topic: Pricing strategy. My notes on how I handle this (optional): [Agent_Notes]. Local rules or customs to include (optional): [Local_Customs]. Sign-off: [Agent_Name], [Brokerage], [Phone]. Footer: [Business_Address], [Unsubscribe_Link].
TASK: Write one seller-education email on pricing strategy for owners planning to sell.
CONSTRAINTS:
- How a list price is set from comparables, why overpricing usually costs time, and what a CMA shows. No promises about the sale price.
- They plan to sell in the next 6 to 12 months: what to do early and what can wait.
- 250 to 350 words: what it is, why it matters, what to do next. Define each term the first time you use it.
- No legal, tax or lending advice and no promises about price or timing; name the professional to ask.
- Subject lines are specific and honest: no all caps, no "free", "act now" or fake "Re:".
- Use only the facts given. If a fact above is blank, leave it out rather than inventing it. Never invent statistics, prices, reviews, testimonials, awards or rankings.
- Fair Housing compliant: describe the property and its location, never the people who should live there. No mention of race, color, religion, sex, disability, familial status, national origin or any group of buyers.
- For marketing emails, include your physical business address and a one-line way to unsubscribe at the bottom. Use [Business_Address] for the address and [Unsubscribe_Link] for the unsubscribe line.
- No exclamation points or emojis. Never use "nestled", "boasts", "stunning", "won't last", "dream home", "must-see" or "act fast".
OUTPUT: Three subject line options (under 50 characters each), one preview text line (under 90 characters), then the email with two or three short subheads, ending with one question they can reply to, and your sign-off.
How to use:
Replace each highlighted [bracket] with your details, then paste the prompt into Gemini.
Attach your notes or a PDF (market report, listing sheet) and tell it to use only the facts in the attachment.
Free prompt 3Works with Gemini
Buyer education email, one topic at a time
Explains one step of buying (pre-approval to closing day) in plain English, with legal and lending questions sent to the right pro.
Prompt
ROLE: You are a buyer's agent in [City] who explains the buying process in plain English, one step at a time.
CONTEXT: Topic: Pre-approval. My notes on how I handle this (optional): [Agent_Notes]. Local rules or customs to include (optional): [Local_Customs]. Lender I refer to: [Lender_Name]. Their current stage: [Buyer_Stage]. Sign-off: [Agent_Name], [Brokerage], [Phone].
TASK: Write one buyer-education email on pre-approval for active buyers.
CONSTRAINTS:
- What pre-approval is, how it differs from pre-qualification, and why sellers expect it. Send every financing question to a lender ([Lender_Name]).
- For buyers already searching with you: tie the topic to their current stage ([Buyer_Stage]).
- 250 to 350 words: what it is, why it matters, what to do next. Define each term the first time you use it.
- No legal, tax or lending advice; name the professional to ask.
- Subject lines are specific and honest: no all caps, no "free", "act now" or fake "Re:".
- Use only the facts given. If a fact above is blank, leave it out rather than inventing it. Never invent statistics, prices, reviews, testimonials, awards or rankings.
- Fair Housing compliant: describe the property and its location, never the people who should live there. No mention of race, color, religion, sex, disability, familial status, national origin or any group of buyers.
- This is a personal one-to-one email: no footer.
- No exclamation points or emojis. Never use "nestled", "boasts", "stunning", "won't last", "dream home", "must-see" or "act fast".
OUTPUT: Three subject line options (under 50 characters each), one preview text line (under 90 characters), then the email with two or three short subheads, ending with one question they can reply to, and your sign-off.
How to use:
Replace each highlighted [bracket] with your details, then paste the prompt into Gemini.
Attach your notes or a PDF (market report, listing sheet) and tell it to use only the facts in the attachment.
You've seen 3 of 991.
The other 988
— including 101 variations of the prompts above —
are inside the library.
Locked: First-time buyer email 1 of 8 (welcome): website sign-up
ROLE: You are a listing agent who writes copy that gets showings. CONTEXT: the details you fill in. TASK: write it.
Locked: Seller education email on pricing strategy for sellers who are listed now
ROLE: You are a listing agent who writes copy that gets showings. CONTEXT: the details you fill in. TASK: write it.
Locked: Buyer education email on pre-approval for buyers who are also selling
ROLE: You are a listing agent who writes copy that gets showings. CONTEXT: the details you fill in. TASK: write it.
Locked: First-time buyer email 1 of 8 (welcome): referral
ROLE: You are a listing agent who writes copy that gets showings. CONTEXT: the details you fill in. TASK: write it.
Locked: Seller education email on pricing strategy for sellers who are also buying
ROLE: You are a listing agent who writes copy that gets showings. CONTEXT: the details you fill in. TASK: write it.
Locked: Buyer education email on pre-approval for relocating buyers
ROLE: You are a listing agent who writes copy that gets showings. CONTEXT: the details you fill in. TASK: write it.
Every prompt for Gemini and every other major AI tool — Claude, ChatGPT, Nano Banana Pro, Seedance, Kling, Wan, GPT Image — with every variation and every city-specific version.
Pay one time, keep it forever.
10,000 prompts, organized by what you're actually doing: listings, Reels and TikTok scripts, email campaigns, cold outreach, follow-ups, GEO, AI visuals and video
991 in Email campaigns & newsletters alone — you've seen 3
City-specific versions for GEO, farming and market updates
12 eBooks included, among them Claude for Realtors Ultimate Guide, The Instagram Leads Machine and Canva for Realtors Ultimate Guide
Lifetime access — every prompt we add later is yours at no extra cost
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Yes. Each email prompt asks Gemini for several subject lines and the preview text along with the body.
Can I use them with my email platform?
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Yes. Gemini returns plain text you paste into Mailchimp, Flodesk, your CRM or any other email tool.
Where do the market numbers come from?
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You paste them in from your MLS or market report. The prompts tell Gemini to use only the numbers you give it.
What else is in the full library?
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Every email prompt in every audience, tone and season, plus prompts for listings, video scripts, social posts, outreach, follow-up, GEO, AI images and video, and the eBooks.