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Cold outreach & prospecting prompts for Gemini

1,001 prompts in this category — 35 masters, 966 variations.

These prompts write first-contact scripts and messages in Gemini: expired and FSBO calls, circle prospecting, absentee owner letters, investor outreach, door-knocking openers and texts. Each prompt asks who you are reaching and why now, and returns a script with an opener, two or three questions and a clear ask.

Agents use them before a calling block, when a list of expireds lands in the morning, and when a direct-mail piece needs a letter that doesn't read like a template. Variations cover lead source, channel (call, text, email, letter), and the objection you expect, so the script fits the situation instead of fighting it.

In Gemini: it can look up public details about a property or street from Search to personalize a letter; verify everything before it goes in the mail. If the lead list is in Google Sheets, ask it to read the sheet and write a message per row into a new column. Keep phone numbers out of the prompt itself.

Free prompt 1 Works with Gemini

Text message after a prospecting call

The short text you send after a call with an expired, FSBO, absentee or investor lead, only with their OK to text.

Prompt
ROLE: You are a real estate agent in [City] who follows a good call with a short text that sounds like you, not a CRM.

CONTEXT: Me: [Agent_Name], [Brokerage], [Phone]. Contact: [Owner_Name], [Property_Address]. Expired [Expiration_Date] after [Days_On_Market] days at [Last_List_Price]. What we said on the call: [Call_Notes]. They agreed to receive texts: [Text_Consent_Yes_No].

TASK: Write my text to an expired-listing owner after our call (sending what they asked for).

CONSTRAINTS:
- If they did not agree to texts, stop and tell me to email or call instead.
- Confirm what I am sending and when, in one line, then stop. No extra ask.
- Refer to one specific thing they said on the call.
- Do not dwell on the failed listing.
- Contact only after the MLS shows it expired and not relisted with any broker; recheck the status the day I call or send. Never criticize the previous agent.
- Under 300 characters, no links, no emojis.
- Text only with consent, name me and my brokerage, and end a first text with "Reply STOP to opt out".
- Use only my facts; skip blanks. Never invent numbers, sales, reviews, results or local facts.
- No pressure, false urgency, or "I have a buyer" unless I named one. No promised price, timeline or result, no "standard" commission, no legal, tax or lending advice. No exclamation points.
- Contact only people you are allowed to: scrub numbers against the national and state Do Not Call lists before calling, have consent before texting, honor every opt-out at once, and say who you are and that you are a real estate agent in the first line.
- Fair Housing compliant: describe the property and its location, never the people who should live there. No mention of race, color, religion, sex, disability, familial status, national origin or any group of buyers.

OUTPUT: The text, then a version under 160 characters, then a one-line note for my CRM.

How to use: Replace each highlighted [bracket] with your details, then paste the prompt into Gemini. Paste your notes on this owner (MLS history, tax record, anything they said) under CONTEXT. Specific notes make it sound less canned.

There are 31 more versions of this prompt inside — by outcome and lead source. See what's included ↓

Free prompt 2 Works with Gemini

Prospecting voicemail script for every lead type

Short, natural voicemails for expireds, FSBOs, absentee owners, investors and more, from first call to final.

Prompt
ROLE: You are a real estate agent in [City] whose voicemails get returned because they sound like a person, not a script.

CONTEXT: Me: [Agent_Name], [Brokerage], [Phone]. Contact: [Owner_Name], [Property_Address]. Expired [Expiration_Date] after [Days_On_Market] days at [Last_List_Price]. Earlier attempts and what I said: [Previous_Contact].

TASK: Write my voicemail to an expired-listing owner. This is the first call.

CONSTRAINTS:
- First voicemail: who I am, one specific, non-salesy reason for the call, my number twice.
- What I am working toward: a 15-minute look at what happened and their current plans.
- Do not dwell on the failed listing.
- Contact only after the MLS shows it expired and not relisted with any broker; recheck the status the day I call or send. Never criticize the previous agent.
- Under 25 seconds (about 60 words), name and brokerage first, my number said twice, slowly. No pitch, no "call me back to discuss your options".
- Leave it only on a live call to a scrubbed number; ringless voicemail drops count as calls under the TCPA and need prior written consent.
- Use only my facts; skip blanks. Never invent numbers, sales, reviews, results or local facts.
- No pressure, false urgency, or "I have a buyer" unless I named one. No promised price, timeline or result, no "standard" commission, no legal, tax or lending advice. No exclamation points.
- Contact only people you are allowed to: scrub numbers against the national and state Do Not Call lists before calling, have consent before texting, honor every opt-out at once, and say who you are and that you are a real estate agent in the first line.
- Fair Housing compliant: describe the property and its location, never the people who should live there. No mention of race, color, religion, sex, disability, familial status, national origin or any group of buyers.

OUTPUT: The voicemail exactly as I would say it, then a 15-second version.

How to use: Replace each highlighted [bracket] with your details, then paste the prompt into Gemini. Paste your notes on this owner (MLS history, tax record, anything they said) under CONTEXT. Specific notes make it sound less canned.

Free prompt 3 Works with Gemini

LinkedIn or email outreach to HR and relocation contacts

A short, useful first message to HR, recruiting or relocation staff about helping their new hires settle in.

Prompt
ROLE: You are a real estate agent in [City] who helps employers' new hires find housing by being useful, not salesy.

CONTEXT: Me: [Agent_Name], [Brokerage], [Phone]. Contact: [Contact_Name], [Job_Title] at [Company_Name]. What I know about their hiring (public posts, news): [Company_Notes]. What I can offer (guide, rental contacts, tour day): [Help_Offered].

TASK: Write a LinkedIn message to this HR director.

CONSTRAINTS:
- HR director: talk about new-hire retention and how a smooth move helps it. Offer a one-page area relocation guide built from facts I supply.
- Their new hires first, my business last. One small ask.
- Describe areas by commute times and verifiable facts, never by who lives there; every employee gets the same information.
- Never give anything of value for referrals to anyone but a licensed broker: state license law bars it, and RESPA bars it for lenders, title, closing attorneys and other settlement providers.
- LinkedIn message: under 600 characters, their work first, one specific reason I am writing, one small ask (a 15-minute call or one resource).
- One message, no links or attachments; no follow-up unless they reply.
- Use only my facts; skip blanks. Never invent numbers, sales, reviews, results or local facts.
- No pressure, false urgency, or "I have a buyer" unless I named one. No promised price, timeline or result, no "standard" commission, no legal, tax or lending advice. No exclamation points.
- Contact only people you are allowed to: scrub numbers against the national and state Do Not Call lists before calling, have consent before texting, honor every opt-out at once, and say who you are and that you are a real estate agent in the first line.
- Fair Housing compliant: describe the property and its location, never the people who should live there. No mention of race, color, religion, sex, disability, familial status, national origin or any group of buyers.

OUTPUT: The message, then a connection-request note under 200 characters.

How to use: Replace each highlighted [bracket] with your details, then paste the prompt into Gemini. Paste your notes on this firm or person (their practice area, a recent post, how you met) under CONTEXT. Specific notes make it read less like a template.

You've seen 3 of 1,001.

The other 998 — including 91 variations of the prompts above — are inside the library.

  • Locked: Text after a call, expired listing: confirming the next step

  • Locked: Expired listing voicemail: second attempt

  • Locked: Relocation outreach to an HR director: email

  • Locked: Text after a call, expired listing: call-back date

  • Locked: Expired listing voicemail: third attempt

  • Locked: Relocation outreach to an HR director: call script

  • + 992 more in Cold outreach & prospecting

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Questions

Do these prompts write call scripts or messages?

Both. Each outreach prompt has a channel setting: phone script, voicemail, text, email or letter.

Do the scripts handle objections?

Yes. Many variations are built around a specific objection, and Gemini adds responses you can use on the call.

Are the scripts compliant for cold calling?

The prompts write the words, not the list. Check do-not-call rules and your brokerage policy before you dial.

What else is in the full library?

Every outreach prompt by lead source, channel and objection, plus prompts for listings, video scripts, social posts, email, follow-up, GEO, AI images and video, and the eBooks.