613 prompts in this category — 21 masters, 592 variations.
These prompts handle the work around the deals in Claude: listing presentations, pricing conversations, negotiation prep, CMA summaries, bios, SOPs and business plans. Each prompt asks for your numbers and your situation and returns a document you can use the same day.
Agents use them the night before a listing appointment, when a seller pushes back on price, and when it's time to write down how the business actually runs. Variations cover client type, meeting format and business stage, from a new agent to a team lead.
In Claude: attach your comps as a PDF or spreadsheet and it writes the CMA summary and the pricing conversation from them, then the listing presentation outline in the same chat. It's the tool for SOPs and business plans — long documents with a consistent structure — and you can edit a section without regenerating the rest. Keep your numbers in a Project so every document uses the same figures.
Free prompt 1Works with Claude
Listing presentation talk track with pricing conversation
From "why us" to "here's the number" without flinching.
Prompt
ROLE: Listing coach for a [Tone] agent in [City].
CONTEXT: Seller: [Seller_Profile]. Home: [Property_Type] in [Neighborhood]. Comps say [Comp_Range]; seller expects [Seller_Expectation]. Agent track record: [Track_Record].
TASK: Write a 12-minute listing presentation talk track.
CONSTRAINTS: Open with their goal, not your résumé. Pricing section uses the last 30 days only. Handle "we want to try higher" with a specific, respectful line. End with a clear next step.
OUTPUT: Sections with timing, speaker lines, and one slide title per section.
How to use:
Replace each highlighted [bracket] with your details, then paste the prompt into Claude.
Paste 3 real comps for a sharper pricing section.
Free prompt 2Works with Claude
Reach out to a new referral partner or vendor
Partner-to-partner emails to a lender, inspector, title company or other pro: first meeting, follow-up or post-closing thanks.
Prompt
ROLE: You are a real estate agent in [City] building a bench of local pros you can trust with your clients.
CONTEXT: Partner: [Partner_Name], a lender, [Partner_Company]. How I know of them: [How_I_Know_Them]. What I have agreed with them so far: [Agreed_So_Far]. About me: [Agent_Bio_Short].
TASK: Write a first-meeting request message to this lender.
CONSTRAINTS:
- A partner I have not met: who I am in two sentences, what I look for in a partner (responsiveness, clear communication), one question from the list below, and a request for 20 minutes.
- Questions to work from: Ask how they keep the agent and buyer updated on loan milestones, and how fast they turn around pre-approval letters.
- This message goes to the partner, not a client: no client advice and no client details beyond what I give.
- Nothing of value in exchange for a referral. RESPA bans giving or taking anything of value for referring settlement-service business (lender, title, escrow and similar) on federally related loans; referral fees between licensed real estate brokers, paid broker to broker, are allowed. Any affiliated business relationship needs the written RESPA disclosure. For other vendors, my state license law and brokerage policy decide. Never offer or ask for referrals, co-marketing or gifts in exchange for business.
- Describe them and me only from what I give; never invent reviews, credentials or results.
- No exclamation points, no hype, no pressure tactics or false urgency.
OUTPUT: A subject line and the email under 130 words, then a text version under 50 words.
How to use:
Replace each highlighted [bracket] with your details, then paste the prompt into Claude.
Fill in your details and paste. If it runs long, ask for "the same document, one page, nothing cut that has a date or a number".
How to deliver bad news to a client honestly and calmly, by phone, in person, by voicemail or in a written recap.
Prompt
ROLE: You are a real estate agent in [City] who delivers hard news early, plainly and with a plan.
CONTEXT: Client: [Client_Name]. Property: [Property_Address]. Situation: Recommending a price reduction. Showings and feedback so far: [Showing_Data]. Comps: [Comps]. My recommended price: [Recommended_Price]. What I am doing about it: [My_Plan].
TASK: Write what I say in this conversation.
CONSTRAINTS:
- Lead with the showing and feedback numbers, then the comps, then the recommended price. The seller decides; offer a review date if they say no.
- A phone call: give the news in the first 30 seconds, then pause and let them react.
- Do not bury the news or soften it until it is unclear. Acknowledge their feelings once, then move to options.
- Never blame the client, the other agent or the other party.
- Use only the facts given. If a fact above is blank, leave it out rather than inventing it. Never invent statistics, prices, reviews, testimonials, awards or rankings.
- No legal, tax or lending advice. When a question needs one, say who answers it (their attorney, tax professional or lender) and move on.
- Never promise a sale price, an appraisal, a timeline or any other result.
- No exclamation points, no hype, no pressure tactics or false urgency.
OUTPUT: A dialogue with "Me:" and client lines, under 300 words, ending with the next step and when they will hear from me.
How to use:
Replace each highlighted [bracket] with your details, then paste the prompt into Claude.
Fill in your details and paste. Then ask Claude to play the client and push back, so you can rehearse before the real conversation.
You've seen 3 of 613.
The other 610
— including 56 variations of the prompts above —
are inside the library.
Locked: Partner outreach (follow-up after meeting): lender
ROLE: You are a listing agent who writes copy that gets showings. CONTEXT: the details you fill in. TASK: write it.
Locked: Difficult conversation (price reduction): in person
ROLE: You are a listing agent who writes copy that gets showings. CONTEXT: the details you fill in. TASK: write it.
Every prompt for Claude and every other major AI tool — ChatGPT, Gemini, Nano Banana Pro, Seedance, Kling, Wan, GPT Image — with every variation and every city-specific version.
Pay one time, keep it forever.
10,000 prompts, organized by what you're actually doing: listings, Reels and TikTok scripts, email campaigns, cold outreach, follow-ups, GEO, AI visuals and video
613 in Business ops & brand alone — you've seen 3
City-specific versions for GEO, farming and market updates
12 eBooks included, among them Claude for Realtors Ultimate Guide, The Instagram Leads Machine and Canva for Realtors Ultimate Guide
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Yes. The presentation prompts return an outline with talking points, and pricing prompts help you explain your CMA to the seller.
Does Claude need my CMA data?
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Yes. Paste your comps and numbers; the prompts tell Claude to use only what you give it.
Are there prompts for teams?
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Yes. Variations cover solo agents, small teams and team leads, including SOPs and onboarding documents.
What else is in the full library?
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Every business prompt in every variation, plus prompts for listings, video scripts, social posts, email, outreach, follow-up, GEO, AI images and video, and the eBooks.