365 Days of Influence Content Calendar
Never wonder what to post again. 365 Days of Influence is the real estate agent's content calendar: every day of the year planned, and every post explained.
Most agents don't run out of listings. They run out of ideas, usually around 9 p.m. on a Tuesday. This calendar fixes that for a full year. Each month has a daily social post, a weekly long-form track of newsletters, blogs, listicles and quizzes, and the reason each one works.
It starts with the posts most agents skip. The Human Posts chapter shows why your birthday, your dog and your Saturday coffee outperform your best listing, and how to share them without losing professionalism. Then come fifty more post ideas agents forget, and three tricks that double engagement on any post.
The calendar is built around the real estate year: spring listing season, summer moves, back to school, the holidays and the slow weeks in between. Every idea is local by design, so it works in your market, not someone else's.
Inside the book
- A weekly rhythm and a simple way to read each day's plan
- Twelve monthly chapters with daily posts and a long-form schedule
- The Human Posts: the moments that outperform listings, and the rules for posting them
- Fifty more things to post that agents forget
- The Repurposing Map: one idea turned into six posts
- The Sunday Hour: batch a week of content in sixty minutes
- The Calendar Card: the whole system on one page
Who it's for
Realtors, teams and brokerages who want consistent social media without hiring a content manager. It suits new agents building an audience and experienced agents whose feed went quiet. Use it on Instagram, Facebook, TikTok or LinkedIn, and pair it with an email newsletter.
50 pages · one of 12 eBooks included with the AgentReshape library